MEET THE PEOPLE BEHIND YOUR PERFORMANCE
Your Team Just Got A Lot Stronger.
EXPERIENCE // SERVICE // CARE
Learn more about the dedicated team who bring Synchronest’s mission to life. Every member of our team plays a vital role in delivering exceptional results.
EVAN HASKELL
CO-FOUNDER
Evan brings nearly two decades of short-term rental experience having founded and built the Silicon Valleys largest STR brand (Urban Flat) to $8mm annual revenues, 240 listings, and serving clients from Fortune 500 brands, celebrities, and pro-athletes.
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COBURN SHEPPICK
CO-FOUNDER
Coburn has an experienced background in STR operations and PriceLabs, having served as VP of Urban Flat from 2016-2021. Coburn leads the Revenue Management team at Synchronest and is core to the strategy behind Synchronest methods.
MAKENA M.
CREATIVE DIRECTOR
Makena is a professional designer and marketing strategist who helps Synchronest capture brand consistency through visual aesthetics, graphic design, and photography.
JUAN D.
PRICELABS INTEGRATION
Juan brings a strong background in revenue management, and is a certified expert at using PriceLabs. He integrates strategies once they get approved for Synchronest clients globally and oversees our internal quality & procedures team.
RYAN H.
STR STRATEGY
With a background in sales and tech, Ryan leverages his deep understanding of the STR space to help clients and others pinpoint where the revenue opportunites are in their business.
NICO E.
PROJECT MANAGER
Nico’s expertise in organization and efficiency streamlines our buildout process, allowing our team to deliver high-quality results while ensuring every client’s project stays on track, deadlines are met, and goals are achieved.
Haseeb k.
CLIENT SUCCESSS COORDINATOR
Remie is a software mastermind, helping our clients enhance their PMS systems by seamlessly integrating top-tier STR industry technology, ensuring our members operate at peak performance.
JAIME G.
PRICING STRATEGY
Jaime has over a decade of experience in short-term rentals and was the founder and CEO of a 50+ listing property management portfolio in Australia. A skilled revenue manager and data analyst with a finance background and degree, he now oversees larger Synchronest client portfolios (50+ listings), focusing on occupancy pacing and core revenue strategy.
andrea p.
REVENUE MANAGEMENT
Andrea brings a background in hospitality, operations, and sales to the Client Success team. With experience in hotel management and client engagement, she helps drive revenue performance while ensuring a seamless guest experience.
VALENTINA G.
REVENUE MANAGEMENT
Valentina built a successful career optimizing Airbnb, VRBO, and BDC listings, applying her studies in revenue management to master pricing strategy and the behavioral patterns that drive bookings. With years of hands-on experience improving occupancy, rankings, and overall profitability across diverse portfolios, she brings a sharp, data-driven approach that consistently strengthens performance for Synchronest clients.
ariel p.
pricing strategy
With a Master’s in Revenue Management and over a decade of hospitality experience, Ariel has led revenue strategy for large, diverse property portfolios, including a 130+ STR management company and 1000+ unit hotel brand. He has a proven track record of increasing revenue, ADR, occupancy, and RevPAR through data-driven pricing and forecasting, supported by deep expertise across major PMS, RMS, and analytics platforms.
dakota b.
creative
Dakota has worked with numerous high-end brands and celebrity clientele to elevate their brand positioning. She helps Synchronest clients position and communicate their brand identities to the market through creative consulting and styling.
patricia r.
client success
Patricia brings over 20 years of hospitality experience. She previously managed operations for a Santa Monica multifamily developer overseeing $100M+ in assets and later supported a $5M+ short-term rental portfolio. She works closely with clients to oversee performance, with a strong understanding of listing optimization and a detail-oriented approach to solving the root issues that drive performance for Synchronest clients.
amal h.
copywriter
Amal's strategic copywriting and marketing skills continue to help Synchronest find the right audiences and educate hosts and property managers through social media, blog posts, and ads.
samiksha r.
data scientist
Samiksha leads data science at Synchronest, building models that aggregate large data sets to power proprietary tools and reporting. She also develops AI models that help the team make smarter pricing and performance decisions across client portfolios.
Remie N.
REVENUE MANAGEMENT
Remie is an STR software mastermind and helps clients dial in backend PMS strategy . She's worked in the STR world since 2016', previously at Urban Flat - the Silicon Valley STR brand Synchronest co-founders Evan + Coburn started in 2012.